Ecommerce has boomed over the past few years already. However things got really rapid during the course of the pandemic. In this guide, we take you through some proven and effective tips for selling with Shopify.
Even if there was no pandemic, you would eventually need to get online with your business anyway. The engagement of people on the internet has increased more than ever and the graph is only going up. The process to get started with this journey is very simple now.
With Shopify, you are getting everything in one place. Whether it be building your ecommerce store, managing shipping, etc., or making your social media store, you are going to get them all in one place.
When you get things done so conveniently, there should be no doubts about using this amazing platform. We are here with some precious tips for selling with Shopify. Let us get started.
Setting up your store
The first thing you need to do there is set up a store. The better you are able to do it the more benefits you will get in the future. Here are a few steps involved in this process.
It starts with the creation of your Shopify account
You need to go to the homepage of Shopify for this purpose. Once you reach the home page of Shopify, look at the top-right corner of the screen where you will see an icon. Click on that icon and now you have to fill in your basic details.
Keep in mind that the name of the shop is your identity here. Shopify might ask you to choose another name if that name is unavailable. Since it is your identity on Shopify, make sure the name matches that of your business.
After you are done with this, you have to provide even more details. This time, they will ask for some details about your business. Details about the business include your goals from the Shopify store, business revenue details, and billing details. You will land on the admin page after it’s completion.
Customise your store
Now that you are on the admin page, you can decide and add every detail to make your online store the way you want. You are now able to add items and services to your store. You can also add items for digital download here. The store is not only about your products, several other things add up to make your store unique. You have to focus on your online store just like the way people work on the interiors of their conventional stores.
Go for a soothing theme as there are hundreds of Shopify themes (many of those themes are free). Apart from that, you can make several modifications in order to match the theme with your style or brand. The Shopify stores let you make desirable customisation by uploading the logo for your shop, etc. with ease even though you are not familiar with basic HTML and CSS. In case you know the basics of HTML and CSS, you will just increase the horizon of your customising abilities.
When you are customising your shop, make sure your customisations are making it more mobile-friendly. The majority of internet users are now accessing the internet via smartphones. Making your shop more mobile-friendly would help you a lot in search engine optimisation as well.
Start uploading products to your Shopify store
The above-mentioned tips for selling with Shopify would make you ready with your shop. Now you have to work on including products or services in your shop for sale. You will see the Products option on the left side of the admin panel.
Clicking on that option would let you add new products to your shop. Now you have to add the name of that product along with a proper description with suitable images and price details. The option to list variants of the product is also available there. Make your product description SEO-friendly. Clear shipping information and inventory details about the product are necessary to tell our customers about the availability of the product.
Don’t forget to group the products appropriately in order to enhance the user experience. Suppose you are selling chairs. You can group them by several categories based on domestic use, office use, or any other type. It would let people browse through your products easily. A wise method of classification is possible with almost everything you sell on Shopify.
It is time to set up the Shopify payment
Now your store is ready with products and services. This is the most important part of setting up your Shopify store. It is time to decide the way your customers will pay you when they purchase something from here. Though Shopify has its payment gateway, you can opt for third-party payment methods as well. However make sure you know about the modes accepted by the gateway and the additional fees charged per transaction.
Apart from that, you should have proper knowledge about what modes of payment your customers prefer. Going for a payment gateway that is convenient for your customers would help your business.
Extreme clarity and transparency are necessary at this point in time. Information like additional charges, international shipping costs, etc. should be readily available to the customers. Failing to provide enough information in this regard might put you and your customers in trouble.
Get a unique domain for your shop
The unique domain name is really important for your e-commerce store. You can get such domains from Shopify easily at an affordable price. In case you choose an external domain, make sure you update this information on the Shopify store.
Remove the password protection and run an order system trial
When you set up your shop, it is password protected by default. This is to ensure no one gains access to your store during that period of time. You have to disable this feature after the store has been set up. Forgetting to do it will make your shop inaccessible to customers.
The last of our tips for selling with Shopify is to check your order system. This is a simple process. Just buy an item from your shop like you do with other e-commerce stores. Once you have done that, cancel the order in time so that you will get your money back easily. After you have found everything works fine here, check the payment system from the back end.
We hope these tips for selling with Shopify were helpful for e-commerce enthusiasts. Success in online or any other business comes from consistency and being relevant to the needs of your customers. Sticking to the needs of your customers and fulfilling them the way they want is really necessary.