We talk all things digital marketing. In a world where technology is at a frenetic pace, we break it down to plain english to help.
Did you know that 90 percent of customers say they prefer to receive personal recommendations over general content? Did you know that 92 percent of shoppers are influenced by online reviews when making a buying decision? Are you aware that shopping is evolving from transactional and one-time to an experience and loyalty-driven model? These are…
In this article, we are going to talk about chatbots. Once you understand the way chatbots help website owners, you will be able to use them for the best of your website. Let us get started with the basic definition. What are chatbots? Chats are interfaces (programmed) that chat with the visitors on your website….
A majority of businesses, especially the small ones, got through the pandemic by creating and maintaining a strong online presence. The way Google services have emerged as one of the most promising, it is highly recommended for all businesses. This article is going to be really helpful for small businesses relying on local customers as…
In case you are not aware of it, you should know that it is a widely used technique in the field of marketing as well as advertising. This article is going to act as an ultimate guide to the AIDA formula for you. The expanded form of the AIDA has already been mentioned in the…
The business scenario around the world went through a massive transformation over the last couple of years. The way conventional business infrastructure shifted online is just unimaginable but it is equally beneficial for businesses, as well as customers. There are several things you can do online when it comes to getting the attention of more…
Colours have always managed to affect our minds on a large scale. In fact, the human mind has become so accustomed to the impact of colours that we are by that without even knowing it. Whether you own a business or you want to make something attractive for occasions, you must know the right way…
Google is not a new name when it comes to online infrastructure. In fact, Google is the first name that would come to your mind when you think of the internet and other online media. This article is going to be about Google Tag Manager. In case you don’t know what Google Tag Manager is,…
Taking care of your customers is of prime importance when you are running a business. Talking of the online business scenario, in particular, it is very important to take care of the precise needs of your customers. Communication is the key whenever you are trying to solve some problems. Though there are several means to…
Depending on where you plan to use your business, getting online reviews can be absolutely essential. Customers are more likely to trust a brand that has a consistent reputation, and negative reviews are a great way to lose business. On the other hand, gaining new customers and reviews from happy customers can go a long…