Search engine optimisation is definitely a long-term strategy, as search engine optimisation may take anywhere from 4 weeks to 16 weeks for results to show. However, when that waiting period is over, search engine optimisation usually pays off quite handsomely! Here are some search engine optimisation best practices:
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Write excellent copy (text not images).
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Have your meta tags reflect that copy.
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Have your alt tags reflect that copy.
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Optimise for keywords that are directly related to your site.
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Build a keyword anchor text rich site map.
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Make file names that have your keywords in them.
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Submit your site to relevant directories.
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Get your site listed in the Yahoo directory.
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Get links from other relevant websites (even non-relevant may help).
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Build links to your site slowly.
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Add new content to your site.
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Develop deep websites so that your visitors stay longer on your site.
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Avoid having frames in your site (though we can optimise these successfully).
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Do not have an entirely flash driven site (though we can optimise these successfully).
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Do not use white on white text (hidden text).
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Do not submit to link farms.
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Do not use cloaking.
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Do not have mirror websites (duplicate websites) as only one tends to get listed.
Through our search engine optimisation service, we do all of the above for you. Please note that if you have a site that is less than 12 months old, Google will keep you out of the top listings for up to 1 year for competitive keywords as they have a filter in place that will keep newer sites from getting higher rankings. We believe Google has done this to slow down spammers who have used search engines to make a quick dollar and then close up shop without delivering on their promises. Basically to get rid of fly-by-night operations that do not contribute anything decent to search engines. However, other search engines such as Yahoo, MSN and Altavista do not have such filters in place.
Search Engine Optimisation - This is when you optimise your website and tweak it around the keywords/phrases you are interested in, for the purpose of increasing the ranking of your site on search engines. The higher your ranking on search engines, the higher the number of visitors your site receives. The more visitors to your site, the higher the chance of converting visitors into buyers.
Effective search engine optimisation is usually two-fold: on-site optimisation and off-site optimisation. On-site search engine optimisation is the tweaking of your website to make it more search engines friendly. This include the title tag, meta tags, alt tags, anchor tags, H1 H2 H3 tags, sitemaps, bold and italicised fonts. Off-site optimisation is the number of links that point to your site from other sites. At Premier Web Services, we do both on-site and off-site optimisation of your website.
Through our search engine optimisation service, we can get your site listed on the first page of the natural search results of the search engines. In fact, we guarantee your site will be listed on the first page of major search engines or your full money back!
Our search engine optimisation program will optimise and position websites to come up on the first page ranking results of major search engines, such as Google, Yahoo, AOL Search and MSN. When a website is ranking on the first page of a search engine, it will generally have more visitors (hits), and more visitors usually translates into more sales!
Features of our Search Engine Optimisation Service
Our Search Engine Optimisation service provides you with all the features listed below for one full year! There are no pay-per-click fees, no sponsored listing fees, no search engine fees, no advertising fees and no hidden fees!
Guaranteed first page search engine ranking of your site on the natural search results of major search engines! No pay-per-clicks. We guarantee first page ranking of your website on a minimum of three (3) major search engines, with a minimum of two (2), three (3) or five (5) relevant key phrases (depending on the package chosen) that we optimise your site around. One of the major search engines must be either Yahoo or Google. Other major search engines include search engines such as AOL Search, MSN, Altavista, Alltheweb, Hotbot, Lycos, Ask and Netscape.
Your website analysed by a search engine specialist for proper submission to Yahoo, Google, MSN, AOL Search, Hotbot, Iwon, Alltheweb, Lycos, Altavista and Netscape.
Guaranteed submission following all anti-spam guidelines to all major search engines, as well as the remaining 214 smaller search engines and directories.
Professional Meta Data analysis and implementation.
Search engine submission confirmation reports.
Search Engine Optimisation - We do all of the search engine optimisation of your site for you - both on-site optimisation and off-site optimisation.
On-site Optimisation around 8 ,16 or 24 key phrases (depending on the package chosen) - includes title tags, meta tags, alt tags, keyword to content ratio measurement, sitemaps (Google and traditional) and site navigation.
Off-site Optimisation (or Link Building) - This is the key to improving your site's link popularity on search engines and pushing your site to the first page! We obtain links from other websites to point to your site. This improves your link popularity, which will increase your search engine placement on search engines dramatically! These sites offer one-way links, you do not need to link back (never use reciprocal links)! We never use reciprocal linking schemes. Reciprocal link schemes make you the site owner place outgoing links on your site, that point to other websites, which will be linking back to your site. We highly recommend against reciprocal links as the new algorithm updates from search engines are dampening the affect of reciprocal links. Here at Premier Web Services we do not ask our clients to place any outgoing links on their sites!
Search engine optimisation following search engine guidelines.
One (1) year of our First Page Ranking Search Engine Optimisation service (others do only 6 months). Once we get the website on the first page, we guarantee it will stay there as long as you are a client.
Website Review - Our programmers will monitor and review your website every 30 days and resubmit your website by hand to the search engines following search engine guidelines to maintain first page ranking.
Website monitoring - We robotically monitor your site every 15 minutes to make sure it is up and running! Includes an automated notification system!
Search Engine Ranking Reports - We email you key phrase ranking reports to show the first page ranking key phrases we have achieved for your site across the major search engines.
Affordable Search Engine Optimisation - Costs hundreds, sometimes thousands of dollars less than our competitors!
What Happens After You Order Our Search Engine Optimisation Service?
Once your order is placed, we will ask you to provide us with key phrases and other details in regard to your site. Within three business days, one of our search engine optimisation specialists will email you to go over your key phrases and make any necessary adjustments or recommendations. Once you authorise us, we fully optimise your website around the selected key phrases - we do all the work. This includes both on-site and off-site optimisation. Then we just wait for search engines to re-index their databases to pick up on the key phrase optimisation of your site. Once search engines re-index their databases, your site will appear on the first page of major search engines for relevant key phrase searches. Studies show most people do not search for items beyond the first page of the search result.
If your website is ready for search engine marketing, and you would like to see your website listed on the first page ranking results of major search engines such as Google, Yahoo, AOL Search, Ask and MSN, then submit your website to us for search engine optimisation today!
